Mashamba strives to bring the rich flavors of Africa’s produce to places that until now have been unable to savor the diversity and richness of Africa’s, and especially Uganda’s fruits and vegetables. The excellent quality and the uniqueness of Uganda’s produce truly make the country worthy of its title as “the pearl of Africa”.
Mashamba’s products are distributed mainly to the United Kingdom, France, the Netherlands, Belgium, and Switzerland. The vast markets of these countries can count on Mashamba for African produce, often in high demand by the immigrant communities, which are large consumers of the types of fruits and vegetables cultivated in Uganda.
The small neighborhood shops and stores that serve the immigrant communities can acquire Mashamba’s produce at the large markets of their cities. Mashamba is in the process of expanding its operations, and will soon open new points of sales in markets throughout Europe’s large cities, targeting also a broader class of consumers.
Mashamba’s export philosophy is based on two pillars, speed and vigilance, allowing the company to guarantee the maximum freshness and quality of its products in the European market.
Mashamba monitors each step of the production, procurement, and distribution process, a rarity in a sector where these steps are normally relegated to different companies.
The speedy transport and distribution, always within 36 hours of harvesting and always via refrigerated compartments, provides an additional guarantee of the quality and freshness of Mashamba’s fruits and vegetables.